This Surprising Demographic Is Saving J.C. Penney

For the past year or so, J.C. Penney (NYSE: JCP) has been a quiet success story. After the failed transformation implemented by former CEO Ron Johnson appeared in danger of putting the retailer out of business, it has slowly rebuilt itself. The road has not been without bumps, and problems remain, but while rival Sears (NASDAQ: SHLD) teeters on the edge of disaster, J.C. …read more

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Category: JCP, SHLD

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