McDonald’s Makes 2 Big Changes to the Big Mac

Despite five straight quarters of higher comparable-store sales growth, McDonald’s (NYSE: MCD) is having trouble attracting more customers to its restaurants. The gains it’s made in the important comps metric have largely come about because of higher prices and a product mix that has tilted toward higher-cost menu items, and not from higher numbers of people eating its fast food. …read more

Read more here: McDonald’s Makes 2 Big Changes to the Big Mac

Category: MCD

Leave a Reply

%d bloggers like this: